PP 169: James Lewis on Creating Engaging Content That People Share Like Crazy
There are 3 important lessons I’ve learned along my creative grind:
Your creative dream won’t manifest overnight
The process is more important than the destination
Being consistent and willing to fail leads to breakthroughs OVER TIME
If you can embrace these truths, then you have a wildly successful creative career ahead of you.
If you can’t accept the facts, then your creative potential is quickly fading.
Today’s guest is a prime example of someone who’s embraced these 3 lessons and is tapping into new breakthroughs year after year.
I’d like to welcome my brilliant brother from across the pond, James Lewis, back again for round 2 today.
James is a multidisciplinary British artist who specializes in painting unique and insanely entertaining video content that has a knack for going viral.
This dude’s work is clearly playing in his work, yet he manages to land massive projects with major brands like Samsung, Red Bull, Pepsi, Amazon, the NBA, and more.
As I record this, he’s amassed an Instagram following of just shy of a million followers and a massive following of 2 million on TikTok..
Safe to say, James knows what he’s doing when it comes to creating engaging content that gets shared like wildfire.
Take notes as we’re about to dive deep on:
Tips for creating a killer content strategy
Setting expectations and building an audience
Creating content that thrives on different platforms
Analytical awareness and consciously consuming
Experimenting, being consistent, having a vision, TikTok, and more
Connect with James
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CREDITS
Music - Blookah
Executive Assistant - Paige Garland
Photo & Video Specialist - Colton Bachar
Social Media Coordinator - Hannah Schick
Animation Specialist - Greg D'Amico